Claim Support for innovative products

Time: 4:50 pm - 5:20 pm

Date: 24/10/2019

24-10-2019 16:50 24-10-2019 17:20 Europe/London Claim Support for innovative products

The bet for innovation is the key to the cosmetics industry future. Now, talking about innovation is talking about products with high added value, as well as studies that support the claims of these products. There is an innovation trend related to anti-aging products but focused on the heath of the skin. On the other… Read more »

Cosmetorium

Synopsis

The bet for innovation is the key to the cosmetics industry future.

Now, talking about innovation is talking about products with high added value, as well as studies that support the claims of these products.

There is an innovation trend related to anti-aging products but focused on the heath of the skin. On the other hand, the continuous search by society for more sustainable products means that natural products are positioning as growing category of products. Currently, the natural assets newness investigation is a reality.

From another point of view, the challenge of the approaching years will be to develop effective products for the care of the microbiome of our skin.

During the workshop, we will try to give an insight into the current trend of innovative products, focusing on the claims that allow endorse these products.

Speakers

  • Irene Zaldívar Notario Strategy & Business Development Manager - Zurko Research

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